Whatever happened to
He Found Happiness in Academia
By Rod Ohira, Star-Bulletin
In May 1958, in the bedroom in a downtown apartment, Punahou
senior Robin Luke recorded "Susie Darlin'," backing up his own vocals
with guitar and ukulele while someone else provided percussion
using a cardboard LP cover, two pens and a stick.
The song became a national Top 10 hit.
A few years later, Luke simply disappeared from the charts,
leaving a generation of radio listeners wondering what happened to him.
"I've had a marvelous life and there are no regrets," says Luke,
who today is head of Southwest Missouri State University's
department of marketing and quantitative analysis.
But for one night, he'll have a chance to relive his musical past.
Luke will perform at the "Two Million Dollar Party" oldies concert
Oct. 18 at Blaisdell Arena, along with a host of past hit-makers.
Luke accepted promoter Tom Moffatt's invitation to perform in
Hawaii for the first time since the early '60s, in spite of a family
tragedy. On May 29, his wife Linda was killed in an auto accident.
"We were married 28 years and my life will be different without
Luke, who has two children - Tiffany, 24, a senior in college,
and Robert III, 17, a high school senior.
Luke was 16 when he became a national teen idol whose
contemporaries included Buddy Holly, Ricky Nelson, Richie Valens, Frankie
Avalon, Sam Cooke and the Everly Brothers.
"My dad used to say it was better than being an idle teen," Luke
said. "He also told me when it all began not to allow my hat size to
There was no chance of that happening, says Dick Ednie, Luke's
best friend who played "bucket bass" when they performed together at
parties and variety shows.
"Robin never wanted fame and glory," said Ednie, now manager of
Bank of Hawaii's Honokaa branch on the Big Island. "He was more
secure in academics than rock shows. Music was always a fun thing
Luke's parents - Robert Sr., a former service representative for
Douglas Aircraft, and Patricia -- came to Hawaii in 1953 and lived in Aina
Haina for 11 years. Luke began taking guitar lessons at age 6, but
in spite of his music success, his parents wanted their only son to go to college.
"My parents made me promise that I'd get a college education,"
Luke said. "'Susie Darlin' ' provided enough money so I never had to work
while going to school and college provided the start for what I do today."
While attending Pepperdine University, where he earned two degrees
in psychology and chemistry/biology, Luke pursued his music career
"When I was in grad school, I had to give up the business and get
legit," Luke said. "I couldn't do both."
He went on to earn his doctorate at the University of
Missouri-Columbia. He also has master's degrees in business and public
"I've always had a love to learn," said Luke, who started
marketing departments from scratch at Old Dominion, the University of the
Virgin Islands and Southwest Missouri State.
Luke also is an accomplished sailor. In 1979, he represented the
Virgin Islands in the Pan American Games and was invited to try out for the
1984 Olympic team.
Luke enjoys singing oldies and does some club dates on weekends.
"It never ceases to amaze me how the oldies have persevered all
these years," Luke said. "I get calls continuously from collectors asking
for autographs and information."
"Susie Darlin' " was first recorded locally on Bob Bertram's
A mint-condition International original of "Susie Darlin' " sold
for $1,100 at a July auction in Newport Beach, Calif., says Gordon Wrubel of
"Good Rockin' Tonight."
"It was a super-rare first-issue of a song that would be a Top 10
winner, and the minimum bid was $800," Wrubel said. "Since then, we
found another copy, but it's not as nice."
The extended-play "Susie Darlin'," which includes three other
songs, is now worth $1,000, says Wrubel.
Luke was introduced to Bertram by Kimo McVay, who tried
unsuccessfully to get his brother to sign the young singer for York
"I had come home in 1957 to christen my son Mark, and my niece,
Kinau Wilder, kept talking up this kid at her school to me," McVay said.
"So I finally went up to Punahou and had him sing for me in the
basement of Dillingham Hall."
Bertram recorded "Susie Darlin" and the bluesy "Living's Loving
You" in a "studio," which Luke recalls was a downtown apartment with the
bathroom serving as an echo chamber.
Luke played the guitar and ukulele; Bertram tapped out percussion
on the record album cover and provided the unique "clicking sound" in the
background by hitting two pens with a stick, Luke said.
In a July 1992 story in "Now Dig This," written by John Stafford,
Luke noted, "It took many, many takes to finish that record because the
tape recorder we used was an Ampex two-track machine that when you
overdubbed, you could not go back to the original track.
"You had committed yourself so any possible mistake you made
caused you to go back and start all over again," he added. "I can remember
that several times, after we put a few tracks down on top of each
other - I think it was called a 'dub-on-dub' machine -- we would be
gettingalong quite well and the ambulance would come racing out of the
hospital with its sirens wailing and we'd have to start all over again."
Luke credits Moffatt and Ron Jacobs of K-POI radio with making
"Susie Darlin' " a hit in Hawaii by playing it two to three times an hour.
Art Freeman, the Cleveland distributor for Dot Records, heard
"Susie Darlin' " on the radio while honeymooning in Hawaii with his wife
Dorothy. Freeman took a copy of the record to Dot President Randy
Wood, who then signed Luke.
Dot purchased the master for distribution on the mainland and as
Luke started his senior year at Punahou, "Susie Darlin' " had climbed to
No. 7 on the national pop chart.
During the summer, Luke appeared on Dick Clark's Saturday night
television show, "American Bandstand," and the "Perry Como Show."
It was at one of Clark's
Saturday shows that Luke met Buddy Holly.
"Buddy and I were backstage for hours," Luke said in Stafford's
story. "It's hard to explain, but when you're with someone who has been
such an influence in your life and all of a sudden you're sitting
in a room alone with him and he's showing you the chord structure to 'Peggy
Sue' and how he came to play it, it becomes a real special moment."
Luke became a headline act for the "Show of Stars" concerts at the
Civic Auditorium, which brought top pop performers to Hawaii.
"The glory days of rock 'n' roll did many things for me and opened
doors for me that would have been unapproachable," Luke said.
"Susie Darlin' " was written at the beach, Luke says. "It was
originally called 'All Night Long' but when we changed the title, I used my
sister's name to keep me out of trouble with any girlfriends,"
Luke said. His sister, Susie Robison, lives in Columbia, Mo., with her
husband and two children, and works for the state, Luke said.
"I ran into Jan and Dean recently and my jaw dropped when they
told me what they were making," Luke said. "But the reality is that my
profession is still academics, so I could only tour during the summer."
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